Google is there for you whenever you have a question or even a need. In fact, most people around the world count on this incredibly popular search engine when they are trying to look for just about anything that you can imagine. That means that if you want consumers to find your website, it needs to actually show up on Google. That being stated, it is a lot easier said than done. The good news is that one of the best and most cost effective things that you can do to vastly improve your chances of ranking higher in the search [...]
How Your Blog Can Make You More Successful What is a blog? Think of a blog like an editorial column written either by you or a ghost writer for you, that shares your perspective on aspects of your industry and/or reveals your personality. It’s frequently updated, so that visitors will want to return AND so search engines will give you a high ranking. Fresh, relevant content is one of the keys to ranking high on Google and other searches, and your blog can provide this. What your blog can do for you. For a company, a blog is a way to [...]
We have all had the same experience when it comes to finding out specific needs on the internet. We sit for minutes that seem like hours rattling our brains on the best way to describe what we are looking for. This is what happens to your target audience or consumer. You as a business need to find a better way to direct traffic to your website.
Let the snow fall not your rankings! It's no surprise that when the cooler months come most businesses drastically slow down if not stop their marketing efforts all together. Thinking that they will save on marketing costs in the long run but little do they know they are actually hurting their search engine rankings and helping their competition. How Inbound Marketing Works: Inbound marketing works by attracting your ideal traffic/ clientele to your website and your brand. Some inbound marketing strategies include social media marketing, blog and content marketing and all are central focused on keyword strategy. The goal of inbound [...]