Online Marketing Blog

How to Increase Customer Loyalty

4 Ways to Become a Beloved Brand If you do your homework, you know that the brands that succeed do more than watch the bottom line. Increasing customer loyalty is the best way to increase your sales. You want your target audience to return and recommend you to everyone they know. How do you generate that kind of loyalty? Again, this is a strategy that requires some patience. But if done well, you could help your business rise to the top. 1.Give them news they can USE. A potential customer is always asking, “What’s in it for me?” After all, why [...]

Generating Blog Ideas, 6 Ways to Make Them Stay

You understand the importance of doing a weekly or bi-weekly blog for your business, but you’re concerned that you wouldn’t be able to come up with enough ideas. First of all, you can simply work with an experienced web developer like Your Page Today, where a constant stream of blog content is provided, and you’re able to give input, as much or as little as you like. If, however, you want to do your own blog content, there are many ways to generate ideas. Here are just a few creative and effective ways to come up with blog topics that will [...]

The Art of Mastering Great Online Content

The Best Guidelines for Engaging an Audience Is your online content a hit or a miss? Remember, content should be natural, conversational. The real art is managing the SEO essentials to get your content noticed in search engines, while writing to engage a reader. If you can’t hire professionals who do this every day, then follow our guidelines to help you succeed in this area. Know the difference between “inbound” and “content” marketing. Inbound marketing is all about being found on search engines and in social media for you ideal keywords while reaching your ideal target audience. Strategically placed content on [...]

How to Build a Following Online

Use the Internet to increase your audience AND your sales Whether you write books, play in a band, sell your art at craft shows, you can harness the power of the web to build your brand, increase your following and ultimately increase your revenue. Who says you have to be a starving artist? First, it’s worth the investment up-front to have a polished, professional website, which is an extension of your brand. Don’t rely on word-of-mouth and business cards only to get the job done. You have to take the next step. Web developers like Your Page Today are dedicated to [...]

How to Create a Killer Website! 4 Questions to Ask Yourself

You want your business to reach new heights with a website that can really stand out from your competition.  The good news is, you don’t have to make it yourself. A professional web developer, like Your Page Today, can customize your site to give you everything you want and even things you never considered before! Before you meet with a web developer, ask yourself these very important questions first: What are my goals for a website? Knowing your end game is crucial to mapping out your site. Do you want to sell items and receive payments online? You’ll likely need a [...]

2019-06-20T13:00:14+00:00June 20th, 2019|Inbouond Marketing, Web Site Development, Wordpress|

The Top 3 Reasons Why A Website Blog Helps SEO

Google is there for you whenever you have a question or even a need. In fact, most people around the world count on this incredibly popular search engine when they are trying to look for just about anything that you can imagine. That means that if you want consumers to find your website, it needs to actually show up on Google. That being stated, it is a lot easier said than done. The good news is that one of the best and most cost effective things that you can do to vastly improve your chances of ranking higher in the search [...]

Reasons Why Small Business Owners Need A Website

Did you know that a whopping 29-percent of small business owners do not have a website? That number is surprisingly high due to the fact that we now live in a digital world. The vast majority of consumers depend on the Internet to not only research the products and services that they plan to purchase, but also to research the companies that are selling those products and services. Take a look around you. Thanks to handheld, web enabled electronic devices, such as smartphones and tablets; most of us are constantly glued to our screens. If your business is part of the [...]

Blogging 101: Understanding the Basics

How Your Blog Can Make You More Successful What is a blog? Think of a blog like an editorial column written either by you or a ghost writer for you, that shares your perspective on aspects of your industry and/or reveals your personality. It’s frequently updated, so that visitors will want to return AND so search engines will give you a high ranking. Fresh, relevant content is one of the keys to ranking high on Google and other searches, and your blog can provide this. What your blog can do for you. For a company, a blog is a way to [...]

Top Marketing Trends That are Dominating 2019

Just as offline marketing has trends that it follows so does the online marketing community. One of the most important aspects of online marketing is content, this dominating factor is carrying forward in 2019 and beyond. This blog post will cover the top marketing trends that will dominate the internet this coming year and what ones you should be focused on utilizing. Social Media More than just a sharing platform, social media is quickly becoming a publishing platform. Sharing on various social media platforms is the most common way for businesses to distribute and promote content and products. But platforms like [...]

A New Year, A New Website

The New Year’s Resolution You Can’t Afford NOT to Make When the New Year rolls around, many people think of giving themselves a personal makeover. Everyone wants to go on a new diet or join a gym. But what about giving your business—and income—a makeover? Why Every Business Needs a Website The health of your business depends on getting the word out. Otherwise, potential customers won’t know you exist! Getting the word out depends on your website. Your website is the single most essential tool to growing your business and increasing your sales. What to Do When Your Website isn’t Working   [...]

2019-01-08T00:49:59+00:00January 7th, 2019|Web Site Design, Web Site Development|