Online Marketing Blog

The Top Reasons Why You Need A New Website Design

Do you need a new website design? If you own or manage small business than your website is typically the first point of contact that potential customers or clients have with your organization. That means it needs to impress visitors right away. Otherwise people will be quick to move to your competitor’s websites. In addition to being the first point of contact with your potential customers or clients, your website is also a direct reflection of your company’s brand and image. If your website appears to be old and outdated, or it works too slowly, your potential customers or clients will [...]

Why Are Website Backups Necessary?

If you’re wondering why website backups are necessary please keep reading. What would happen to your business if your website went down for an extended period of time? If you sell products online you would lose a ton of sales. Can you survive loosing a ton of sales? If you utilize your website as a marketing tool and it goes down for an extended period of time what will your potential customers or clients think about your company? Chances are they will give up on you and move on to your competitors that actually have a functioning website. Once again, can [...]

Website Makeovers For Small Business Owners

There are a great deal of reasons why small business owners may need a website makeover. However, some are far more compelling than others. Giving your website a makeover is most likely the last thing you’re thinking about when it comes to your business, yet it may be one of the most import things that you can do. In essence, your website is a direct reflection of your company and yourself. That means if it looks old and outdated it makes your business look old and outdated. Even if you have the best products or services at the best price points, [...]

Is Your Website ADA Compliant?

Is your website ADA compliant? If not it needs to be. Maintaining an ADA compliant website could go a long way in protecting your small business against fines and lawsuits. It will also help your potential customers that need special accommodations. Did you know that the Americans with Disabilities Act or ADA for short, requires businesses to make accommodations for people who have disabilities? In 2018 it was ruled that websites are public domain, and that means web based content NEEDS to be completely accessible to users who are deaf or blind according to the law. In essence, these disabled users [...]

2021-05-11T07:44:58-04:00May 10th, 2021|ADA Compliant Website|

Is Your Small Business Website Built On Outdated Technology?

Did you know that if you have a small business website that was built on outdated technology it is actually costing your company revenue? In essence, an outdated cms (content management system) platform can harm your ability to grow as a business. This is due to the fact that it turns away potential employees, current clients, potential clients, and also makes it incredibly difficult for your website to be found on the Internet. An outdated cms platform is also a HUGE security risk! Remember, hackers have nothing better to do with their time than to make your life miserable, IF they [...]

Website Backups Are Important For Every Organization

Did you know that website backups go a long way in helping to restore computer systems during the process of disaster recovery? They also help restore data after files have been either damaged or deleted. In essence, website backups are necessary for protecting your organization against the loss of data that can cause major disruptions to your operations. It simply does not matter how large or small your organization is. Your website is an incredibly important asset. The loss of your website or data even on a temporary basis can end up costing you a significant amount of money in lost [...]

Website Security Is Important For Small Businesses

Did you know that website security is just as important for small businesses as it is for large corporations? In fact, more small business websites are hacked on a daily basis than corporate websites. Do you know why? It’s due to the fact that all corporate websites have a high level of website security. That does not mean that they are impossible to hack, however it does mean that they are more difficult to hack. Typically speaking, unless the cyber thief has a specific mission, they will go for the low lying, easier to reach fruit first. That means that most [...]

What Is The Reason Behind Website Backups?

Did you know that there are many things that you can do in order to keep your website safe from using strong passwords to choosing a high-end web hosting service? That being stated, the most important thing that you can do to keep your website safe is to perform website backups on a frequent basis. In fact, having a recent website backups of your website will help you out in a great deal of situations. For example, if you happen to lose any important data, or if your website ends up getting back by cyber thieves than website backups will go [...]

2021-03-03T10:35:30-05:00March 3rd, 2021|Web Site Security, Wordpress Website Backups|

Website Security Facts

Website security is not perfect to say the least. In essence, it is indented to thwart hackers from accomplishing their goals. Did you know that a whopping 95% of breached records last year came from only three (3) industries? They are Government, retail, and the technology industry believe it or not. The reason behind this alarming statistic is not because the organizations that work within those industries are less careful about protecting their digital records. They just so happen to be incredibly popular targets due to the fact that they contain a high level of personal data contained within each record. [...]

2021-02-26T07:47:09-05:00February 26th, 2021|Web Site Security|

Love Your Website?

Not in love with your website? Give us a call and we will discuss ways to enhance your website, increase visibility on search engines and increase your bottom line! A newly enhanced website design not only helps you look more professional but it helps you stand out from the competition. Your website is your biggest online marketing asset, and having a website that looks professional and functions properly is a key to your business success. Give us a call today to begin your website enhancement process. 

2021-02-14T08:47:22-05:00February 14th, 2021|Custom Website Design, Website Enhancement|
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