The New Year’s Resolution You Can’t Afford NOT to Make When the New Year rolls around, many people think of giving themselves a personal makeover. Everyone wants to go on a new diet or join a gym. But what about giving your business—and income—a makeover? Why Every Business Needs a Website The health of your business depends on getting the word out. Otherwise, potential customers won’t know you exist! Getting the word out depends on your website. Your website is the single most essential tool to growing your business and increasing your sales. What to Do When Your Website isn’t Working [...]
We have all had the same experience when it comes to finding out specific needs on the internet. We sit for minutes that seem like hours rattling our brains on the best way to describe what we are looking for. This is what happens to your target audience or consumer. You as a business need to find a better way to direct traffic to your website.
Facebook is a growing social media platform that hosts over 1 billion active users on a daily basis! If you have tried your hand at marketing on Facebook, then you know that while it's quite easy to get likes, shares and clicks on funny cat photos and videos, it's not always as easy attracting those ideal candidates to your Facebook business ads in the same manner. In order for a Facebook ad to be a successful one, it needs 4 key components, let's have a look. Visually Appealing Content: Facebook, like Google has an algorithm that indexes key phrases and those [...]
Let the snow fall not your rankings! It's no surprise that when the cooler months come most businesses drastically slow down if not stop their marketing efforts all together. Thinking that they will save on marketing costs in the long run but little do they know they are actually hurting their search engine rankings and helping their competition. How Inbound Marketing Works: Inbound marketing works by attracting your ideal traffic/ clientele to your website and your brand. Some inbound marketing strategies include social media marketing, blog and content marketing and all are central focused on keyword strategy. The goal of inbound [...]
Is your website ready for an enhancement? Your website has been like your business card, perhaps for several years. You may be reluctant to make changes. But consider this: technology is constantly evolving, and your business is likely continuously growing and changing in various ways. For these reasons, your business has most likely outgrown your website. This means that your website is no longer an effective tool, it's no longer attracting your ideal prospective clients and it simply does not reflect where your business is today. Its time to get the results you want There are many different types of website [...]