Blog Writing Strategies

How to get the most out of your marketing when the leaves start falling

Let the leaves fall not your rankings It's no surprise that when the cooler months come most businesses drastically slow down if not stop their marketing efforts all together. Thinking that they will save on marketing costs in the long run but little do they know they are actually hurting their search engine rankings and helping their competition. How Inbound [...]

2018-11-13T07:40:39+00:00November 9th, 2018|

Top Marketing Trends That Will Dominate 2018

Just as offline marketing has trends that it follows so does the online marketing community. One of the most important aspects of online marketing is content, this dominating factor is carrying forward in 2018 and beyond. This blog post will cover the top marketing trends that will dominate the internet this coming year and what ones you should be focused [...]

2017-10-28T08:55:52+00:00October 25th, 2017|

Humans vs Search Engines: Who To Design For?

Guest Author: Ronald Wolf Today everybody knows how important professionally designed website is for business. With the revolution of technology, this vast online area has become the biggest marketing strategy. With the passing of every day, fewer people actually go to the stores to buy the products they need. They simply order it online and get it on their home [...]

2017-11-01T09:18:16+00:00September 25th, 2017|

Blogging Vs. Podcasting

To Podcast or Not To Podcast—What’s Best for Your Brand Lately there’s more and more buzz about podcasting. Since 2013, there’s been a 75% increase in the number of listeners to podcasts—64% of them are heard on smartphones or tablets. The reason for the increase is partially due to these devices, because now people don’t have to sit in front [...]

2016-07-13T18:04:54+00:00July 13th, 2016|

Blogging 101: Understanding the Basics

How Your Blog Can Make You More Successful What is a blog? Think of a blog like an editorial column written either by you or a ghost writer for you, that shares your perspective on aspects of your industry and/or reveals your personality. It’s frequently updated, so that visitors will want to return AND so search engines will give you [...]

2016-03-07T11:20:47+00:00March 7th, 2016|

Words AND Pictures: How to make your online content stand out

In the film, Words and Pictures, two school teachers have a debate about which is more powerful—words or pictures. When looking at online content, it’s important not only to use both, but to use them in a way that’s most effective. There’s great web content and there’s content that gets results. How do you know which kind of content you [...]

2016-02-24T08:28:08+00:00February 24th, 2016|

Visual Content Marketing By the Numbers

They say a picture is worth a thousand words. Never has this been more true than on your website. It’s increasingly important to include video or graphic elements to accompany the text on your website. Why? Consider this: The average person gets distracted in 8 seconds. Think about that a moment. Whether it’s text or video, you have to grab [...]

2015-12-05T08:56:57+00:00December 5th, 2015|

Generating Blog Ideas, 6 Ways to Make Them Stay

You understand the importance of doing a weekly or bi-weekly blog for your business, but you’re concerned that you wouldn’t be able to come up with enough ideas. First of all, you can simply work with an experienced web developer like Your Page Today, where a constant stream of blog content is provided, and you’re able to give input, as [...]

2015-12-05T08:55:03+00:00December 2nd, 2015|

Anatomy of a Blog

5 Things to Remember When Writing Winning Blog Posts Of course, we recommend having professionals write your blogs so you can focus on growing your business. However, if you do decide to go it alone or do one guest post now and then, here are a few tips to make your blogs brilliant, with a focus on content. 1. Make [...]

2015-12-01T15:59:27+00:00December 1st, 2015|

Starting Your Own Blog? 4 Best Blog Venues

If you’re just starting out, a blog is an excellent, cost-effective way to promote your business. Eventually, you’ll want to work with a web developer to make your blog a part of your website, so that it’s easy to locate and interconnected with all of your site content. Until then, however, you can choose from several blog venues—some of them [...]

2015-12-05T08:54:33+00:00November 19th, 2015|